Recently, Google improved their Profiles service. The new features make it easy for you to add some basic information to your Google account and display that publicly on a public Profile page. A public page that can serve also as your digital business card…just a little bit more comprehensive.
Now, you might think that this is another service that just adds to your digital footprint and will require extra time to be maintained. However, this is not the case with the new Google Profiles. Based on my experience, it took me just 5 minutes to set up my profile page. And the information I added was general enough, so that it won’t require any extra tweaking at least for another six or seven months. All I had to do was to add a picture, write a couple of lines about what I do and some education and work history. It’s that simple!
I want to mention just a few of the positives of having a Google Profile. First, this page is public and can be made visible to everyone with access to the internet. So, it makes it easy for you to add a digital business card for people to see when they are “googling” you. If someone starts a search query about your name in Google Search, your profile page will show up in the results. It is a great tool to utilise if you want to gain some more exposure to your personal brand, especially among job recruiters. Also, your current contacts might get to know you a bit better with this function activated and engage into a conversation with you.
Another benefit is that you are able to add links to all other digital tools you are using. You can add links to your websites, blogs, social networks – pretty much everything that helps you to promote your brand. Everyone who checks your profile page will be able to quickly go through all the listed media channels.
And here is my Profile page for you to have a look: https://profiles.google.com/marin.gerov/
You can create yours here: http://profiles.google.com
Will you be activating your Google Profile? Or do you already have one? What do you think of this service – do you find it useful? Let me know in the comments!